Question
Tentativas nessa atividade: 3 de 3 Fonte: No ntmo "Ragatanga", Doriana lança campanha digital - Revista Live Marketing 0 slogan da propaganda 'Olha la quem brilha na cozinha'foi construido a partir da figura de linguagem A personificaçǎo B metonimia B C paradoxo D eutemismo E comparação
Solution
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(203 Votos)
Solange
Elite · Tutor por 8 anos
Resposta
### A. Personificação
Explicação
## Step 1: Understand the Slogan### The slogan "Olha lá quem brilha na cozinha" translates to "Look who's shining in the kitchen." This phrase suggests that the product, Doriana cremosa, is being given human-like qualities by implying it can "shine" in the kitchen.## Step 2: Identify the Figure of Speech### The figure of speech used here is personification. Personification involves attributing human characteristics to non-human entities. In this case, the margarine is described as "shining," a quality typically associated with living beings.## Step 3: Evaluate Other Options### - Metonymy involves substituting the name of one thing with something closely related to it, which does not apply here.### - Paradox is a statement that contradicts itself, which is not present in the slogan.### - Euphemism is a mild or indirect word substituted for one considered too harsh, which is not relevant here.### - Comparison involves comparing two different things, which is not directly done in the slogan.