Question
Which of the following is not a part of strategic planning? Identifying strengths and weaknesses Implementing a marketing strategy Developing a mission statement Developing a business strategy
Solution
4
(278 Votos)
Denise
Avançado · Tutor por 1 anos
Resposta
The correct answer is: Implementing a marketing strategy.Strategic planning involves the process of defining an organization's direction and making decisions on allocating its resources to pursue this direction. It includes identifying strengths and weaknesses, developing a mission statement, and developing a business strategy. Implementing a marketing strategy is a part of executing the business strategy, not a part of the strategic planning process itself.